16.– 17. November 2020

Bestätigte Data Driven Business Referenten 2020


Marketing Analytics Summit

Thorsten Abrahamczik
Thorsten Abrahamczik

Senior Online Marketing Manager

Thorsten Abrahamczik ist seit 2008 im Bereich SEO unterwegs, baute die SEO-Abteilung eines großen E-Commerce-Unternehmens auf und wechselte 2012 in den Agenturbereich. Hier kam er mit den vielfältigen Anwendungsmöglichkeiten von Webanalyse und SEO in Kontakt und fokussiert sich heute primär auf technische und datengetriebene Maßnahmen. Bei der internetwarriors GmbH ist er für die Kundenbetreuung in den Bereichen Suchmaschinenoptimierung, Webanalyse und Programmierung verantwortlich.

Thorsten Abrahamczik spricht bei folgender Session:

Jonathan Beeston
Jonathan Beeston

Product Marketing Director, EMEA

Jonathan Beeston is product marketing director at Salesforce Datorama for EMEA. He's spent 20 years in the digital marketing space, with a particular focus on data driven marketing in search, social and display advertising channels. His experience includes time at advertising agencies such as Mindshare and Croud, advising a wide array of clients, as well as sales and marketing roles at technology companies such as Efficient Frontier, Adobe, Integral Ad Science and now Salesforce.

Informationen zur Session mit Jonathan Beeston folgen in Kürze.

Dennis Blynov
Dennis Blynov

Global Business and Transformation Lead

Polestar

Dennis Blynov is the global business and marketing transformation lead at Polestar. Dennis is an e-marketing consultant specializing in building branding strategies—and the technologies that support them—from the group up. He creates customer incentives that increase brand loyalty; build automated response programs that improve customer service; and partner with other brands to amplify their reach.

Informationen zur Session mit Dennis Blynov folgen in Kürze.

Ronny Brockauf
Ronny Brockauf

Senior Online Marketing Manager

Ronny Brockauf spezialisierte sich früh auf Suchmaschinenoptimierung und Webanalyse. Er ist seit 2013 im Bereich Suchmaschinenoptimierung und Webanaylse unterwegs, und kam von Anfang an mit den vielfältigen Anwendungsmöglichkeiten dieser beiden Bereiche im Agenturalltag in Kontakt und fokussiert sich heute primär auf technische und datengetriebene Maßnahmen. Bei der internetwarriors GmbH ist er für die Kundenbetreuung in den Bereichen Suchmaschinenoptimierung, Webanalyse und Programmierung verantwortlich.

Ronny Brockauf spricht bei folgender Session:

Till Büttner
Till Büttner

Head of Web Analytics

As Head of Web Analytics within the Digital Customer Interaction Department at DHL, Till is responsible for making better decisions by using digital data and analytics. From conceptualising web analytics to gaining insights for stakeholders, Till and his team provide analytical expertise for DHL. Among other things, this includes measuring all of logistics.dhl and other DHL touchpoints, analytics implementations, A/B testing and reporting. With over 15 years of experience in IT environment and digital marketing space, Till has developed an intuition in transforming data into storylines. After studying media management and communication design, Till worked for different digital agencies and blue chip companies as an UX designer and digital analyst. 

Morgane Carron
Morgane Carron

Data Analyst

Morgane Carron spricht bei folgender Session:

Anna Denejnaja
Anna Denejnaja

Digital Analytics & BI Consultant

Anna Denejnaja ist eine Expertin auf dem Feld der Strategieentwicklung, Einführung und Umsetzung der Digitalen Analyse darunter Marketing und Web Analytics sowie mit den Themen der Datenintegration und Anwendungen der Data Science Methoden für Digital Analytics. Als selbständiger Digital Analytics & BI Consultant berät unter anderem Unternehmen aus dem Ecommerce, Handel, Versicherung, Finanzen und Medien.

Bis Ende 2017 leitete Anna den Bereich Data Analysis bei Hermes Nextec GmbH, ein Unternehmen der otto Gruppe mit Sitz in Hamburg. In dieser Position hat sie die Business Intelligence aufgebaut und mit der Web, Marketing und CRM Analytics zusammengebracht um eine holistische Sichtweise auf die Kunden und Webperformance zu ermöglichen. 

Informationen zur Session mit Anna Denejnaja folgen in Kürze.

Dr. Markus Eberl
Dr. Markus Eberl

Senior Director Analytics Practice

Dr. Markus Eberl mehr als 15 Jahre Erfahrung in Data Science, Machine Learning, Segmentierung, Markenpositionierung, Technologie-Architekturen und Analytics-Consulting. Seit 2012 leitet er die Kantar Analytics Practice in Deutschland und hilft mit seinen 40 Kolleg_innen Kunden dabei, das Potenzial existierender Daten zu heben und damit konsumentenzentrierte Marketingaktionen zu befeuern. Die Leidenschaft zu schwarzen Bildschirmen und Codes hat er dabei aber nicht verloren. Zu früheren Tätigkeiten zählen Senior Solutions Architecture-Positionen bei SPSS and IBM, Promotion in München.

Informationen zur Session mit Dr. Markus Eberl folgen in Kürze.

Christian Ebernickel
Christian Ebernickel

Digital Analytics Consultant

Christian Ebernickel ist freiberuflicher Digital Analytics Consultant und berät Unternehmen verschiedenster Branchen in der Webanalyse. Seine Schwerpunkte liegen in der Konzeption und Umsetzung umfangreicher Tracking-Setups mit Google Analytics und Google Tag Manager, Audits und Troubleshootings. Für seine Lösung zur Auswertung von Personas mit Google Analytics wurde er 2017 mit dem Analytics Award ausgezeichnet.

Christian Eckhardt
Christian Eckhardt

CEO & Co-Founder

Christian is the CEO & Co-Founder of Customlytics, the leading full-stack mobile technology and marketing consultancy in Germany. Christian is a mobile-tech expert and accomplished product manager. At Customlytics he functions as a reliable contact and onboarding partner for new clients and partners. He can pinpoint any marketing, product or technology need that app businesses face – always with a good deal of pragmatism, honesty and a straightforward approach. Christian founded Customlytics together with his former Delivery Hero colleague Raul Truckenbrodt. Since 2016, their consulting agency provides hands-on support to companies of all sizes for all topics around app marketing, product management, analytics and technology integration.

Yael Farkas
Yael Farkas

Team Lead Digital Analytics

Yael Farkas studierte Betriebswirtschaftslehre mit den Schwerpunkten Medienmanagement, Marketing & Marktforschung und Wirtschafts- & Sozialpsychologie an der Universität Köln.

Ihre erste Erfahrung im Bereich Mobile & Mobile Nutzerinteraktion machte sie im Rahmen des EU geförderten Forschungsprojekts Citizen Media. Anschließend wechselte sie in die freie Wirtschaft und betreute dort namhafte Kunden aus den Bereichen Versicherung, Industrie und Stiftung als Projektmanager und als Consultant Online Marketing & Webanalyse. Seit 2013 ist sie als Webanalystin bei der Parfümerie Douglas tätig. Dort begleitet sie unter anderem internationale und Mobile Projekte sowie Splittests.

Yael Farkas spricht bei folgender Session:

Attila Görög
Attila Görög

Senior Consultant Data Science

Attila is one of the lead data scientist Internet Audience Profiling team. He has more than 7 years of experience in data mining, text analytics and profiling with machine learning techniques in practice. During his studies of informatics at University of Freiburg, he trained robots to climb spiral stairs.

Informationen zur Session mit Attila Görög folgen in Kürze.

Miloš Janicki
Miloš Janicki

Marketing Analyst

Miloš has been crunching data since 2013 with experience spanning over Marketing, Product, Sales and Research. He is a multi-disciplinary professional with a diverse background and broad area of expertise. After 6 years of contributing to the Berlin startup scene he joined eBay Kleinanzeigen in 2019 where he currently adds value to the team as a Marketing Analyst responsible for brand development and user acquisition. He holds a MA degree from the University of Economics in Prague (2009) and a MA degree in International Relations from Bologna University (2012).

Harald Müller
Harald Müller

Managing Partner / CEO

Harald hat nach seinem (abgebrochenen) Studium der BWL in Siegen mehrere Unternehmen gegründet (u.a. mit dem Handelsblatt). Seit 1992 im Web unterwegs. Seit 2013 liegt sein Fokus mit der Oplayo GmbH auf datengetriebenem Performance Marketing für KMUs und einige Konzerne (VW Nutzfahrzeuge, thyssenkrupp, MTD AG (WOLF-Garten und andere), edding etc.)

Koen Pauwel
Koen Pauwel

Principal Research Scientist, Analytics & Insights

Koen Pauwels is a Principal Research Scientist on the Amazon Advertising Analytics & Insights Team. He supports several products, including Brand Relationship Indices and Learning White Papers. Prior to Amazon, he was Distinguished professor of Marketing in universities in Boston, Istanbul and the Tuck School of Business at Dartmouth.

Simon Pilkowski
Simon Pilkowski

Global Lead Digital Performance Management

Simon is the Global Lead Digital Performance Management within Boehringer Ingelheim’s Animal Health Business Unit and a member of the Global Digital Team which is part of the Global Strategic Marketing. In his role Simon is managing the Digital Analytics capability for the entire Business Unit which spans managing business processes, training and delivering insights across all business segments (B2B & B2C) throughout all regions. As an Analyst he is driven by the passion to manage the interception of Business and IT with a solid track record of enabling people, processes and platforms to establish analytics within Marketing organizations. In addition he is lecturing Performance Marketing at two Schools of Applied Science in Germany. Simon holds a degree in Media Technology (OTH Amberg-Weiden) and a Degree in Media Didactics (FAU Erlangen-Nürnberg). See also www.simonpilkowski.com

Simon Pilkowski spricht bei folgender Session:

Marc Preusche
Marc Preusche

Geschäftsführer

Dept Data & Intelligence

Marc ist Gründer von LeROI, einer Beratungsagentur für Daten und deren Anwendung im Marketing: Marketing-Daten-Strategie, Analytics, Business/Marketing Intelligence, Data Science. LeROI unterstützt Startups, Mittelständler und Konzerne dabei, sich strategisch mit Daten gut aufzustellen, eine moderne Daten-Infrastruktur (best-of-breed) zu bauen und diese dann dazu zu verwenden, ihre Nutzer und Kunden besser zu verstehen. Unser Credo: Instinct is inspiration. Data is proof.

Einige Beispiele (sorry für die vielen Buzzwords!): Daten-Strategie, Custom BI, automatisierte Reportings, Self-Service Analytics, Multi-Touch Attribution, Customer Journey Tracking, TV Tracking, Kundensegmentierung, CLV Prediction, Daten für Marketing-Automation, Personalisierung, Media Mix Modelling, und einige mehr.

Vor LeROI war Marc fünf Jahre in Hamburg und Berlin bei Google und hat Startups und Investoren bei AdWords und Google Analytics unterstützt, gefolgt von einer Interims-CMO Position bei Knip (Versicherungs-Startup).

Marc trinkt gerne Kaffee, Bier und Wein und freut sich auf die Gespräche mit Euch (am besten all dies parallel).

Marc Preusche spricht bei folgender Session:

Dr. Philipp Spreer
Dr. Philipp Spreer

Principal

elaboratum

Philipp hat an der Schnittstelle zwischen Marketing und Psychologie promoviert und arbeitet heute als Principal bei den Münchner Digital Business-Experten von elaboratum. Er beschäftigt sich seit rund 10 Jahren mit der Analyse des digitalen Kundenverhaltens und unterstützt erfolgreiche Unternehmen vom Mittelständler bis zum DAX-Konzern auf ihrem Weg zu digitaler Exzellenz. Seine Schwerpunkte sind das Verständnis von Nutzerentscheidungen, ganzheitliche UX-Konzepte und die verhaltenspsychologische Optimierung von Interfaces. Philipps aktuelles Buch „PsyConversion“ (SpringerGabler 2018) ist bereits bei über 1.000 Unternehmen im Einsatz.

Anastasiia Stefanska
Anastasiia Stefanska

Business Intelligence Analyst

Anastasiia has 8 years of combined digital marketing and analytics expertise through experience working at Google, PwC as well as startups such as BlaBlaCar. Currently working for OLX Group, a network of leading marketplaces present in 30+ countries with 20+ brands. Her area of expertise is developing an attribution model and exploring the incrementality measurement opportunities for marketing optimization. 

Anastasiia Stefanska spricht bei folgender Session:

Marco Szeidenleder
Marco Szeidenleder

Founder and Managing Partner

Marco Szeidenleder is founder and managing partner of Pandata, a team of 25 data experts, specializing in understanding unique data challenges and developing scalable solutions based on the latest technologies. His focus is on data strategy, business intelligence and marketing analytics. Having worked in the field for the past decade he is an expert in simplifying complex data problems and supports companies in unlocking the next stage in digital maturity. He holds a degree in Computer Science, studied at French ESCP Europe Business School in London, Paris and Berlin and worked at Rocket Internet as a Business Engineer. Furthermore, he is founder of the largest Meetup on digital analytics in Germany with over 3,000 members. 

Marco Szeidenleder spricht bei folgender Session:

Iskra Velichkova
Iskra Velichkova

Head of Brand and Content Marketing

For more than 15 years Iskra has been working in the field of analytics nightmare: Brand Marketing. She has lead brand campaigns for various reknown brands like Volkswagen, Coca-Cola or Bosch Home appliances. Four years ago, she took the task to build up the brand marketing for another strong brand - eBay Kleinanzeigen. In a data-driven company like eBay, this task goes hand in hand with a solid unitary view on ROI from all stages of the marketing funnel with the goal to make informed decisions on budget and media distribution for highest impact. 

Dr. Maren von Selasinsky
Dr. Maren von Selasinsky

Vice President Audience Development und Data Driven Publishing

Dr. Maren von Selasinsky is Vice President Audience Development und Data Driven Publishing at ProsiebenSat.1 Digital, a digital entertainment company that extends TV content of ProsiebenSat.1 to digital platforms. In this capacity, Maren is responsible for managing advanced analytics projects in order to contribute to product optimization, improve user experience and drive monetization. She also supports online marketing, CRM and the editorial team by providing consulting, performance dashboards and web analyses. Prior to joining ProsiebenSat.1 Digital, Maren worked as Senior Marketing Manager at Kabel Deutschland focusing on A/B testing of direct marketing campaigns, sales performance analyses and marketing research projects. Previously, Maren started her career at Sky Deutschland, where she was responsible for creation and operation customer retention campaigns, forecasting and budget management as well as CRM process improvements.

Dr. Maren von Selasinsky spricht bei folgenden Sessions:

Krzysztof Wieckowski
Krzysztof Wieckowski

Marketing Analytics Consultant

Marketer by education, but analyst by heart. Over the years worked both in corporate and agency environment, which allows Chris to be in a great position of independent analytics consultant for over 4 years. Analyze the online marketing activities for mid- and enterprise-level companies using advanced measurement plans to optimize digital strategies and user journeys. Proponent of agile methods. Some of the clients he worked with are BMW, Credit Suisse, American Express, Boehringer Ingelheim.

Krzysztof Wieckowski spricht bei folgender Session:

Michael Witzenleiter
Michael Witzenleiter

Managing Director

As Managing Director of Kameleoon GmbH, Michael Witzenleiter is responsible for the entire German-speaking area and, with his 20-strong team, supports over 100 customers and interested parties in their challenges related to conversion rate optimization. 

In addition to more than 10 years of sales and consulting experience, he was Head of Online Marketing at Burda Direct. He is also a co-founder of Kesselhaus GmbH. As a freelance lecturer at various universities, he is happy to contribute his expertise in the areas of conversion optimization and business management. Michael Witzenleiter holds an Executive MBA from the University of St. Gallen in Switzerland.

Nadine Wolff
Nadine Wolff

Senior Online Marketing Manager | Teamleiter SEO

Nadine Wolff ist studierte Mathematikerin und Fachinformatikerin für Anwendungsentwicklung. Sie ist bei internetwarriors Teamleiterin im Bereich SEO & für die technische Betreuung, SEO-Beratung & die Umsetzung der Projekte verantwortlich.

Nadine Wolff spricht bei folgender Session:

Predictive Analytics World for Business

Dean Abbott
Dean Abbott

Co-Founder and Chief Data Scientist

Dean Abbott is Co-Founder and Chief Data Scientist of SmarterHQ, and President of Abbott Analytics, in San Diego, California. Mr. Abbott is an internationally recognized data science and predictive analytics expert with over three decades of experience. Abbott is the author of Applied Predictive Analytics (Wiley, 2014, 2nd edition forthcoming in 2020. He has a B.S. in Mathematics of Computation from Rensselaer (1985) and a Master of Applied Mathematics from the University of Virginia (1987).

Dean Abbott spricht bei folgender Session:

Malgorzata Adamczyk
Malgorzata Adamczyk

ML Engineer

Malgorzata works as an ML at Axel Springer AI, the Artificial Intelligence unit of Axel Springer SE. Previously she was a member of Data Science team at idealo.de. She worked on projects in domains of NLP, Computer Vision and currently is exploring the potential of GANs for image generation.

Malgorzata Adamczyk spricht bei folgender Session:

Sray Agarwal
Sray Agarwal

Data Scientist

Sray Agarwal is currently working for Publicis Sapient as a Data Scientist and is based out of London. His expertise lies in Predictive Modelling, Forecasting and advanced Machine Learning. He possesses a deep understanding of algorithms and advanced statistics. He has a background in management, economic and has done a master equivalent program in Data Science and Analytics. His current areas of interest are Fair and Explainable ML.

Rohit Agarwal
Rohit Agarwal

Senior Data Scientist

Rohit works as Senior Data Scientist in Mobisy Technologies Pvt Ltd, Bangalore, India where he leads a team of Data Scientists & Software Engineers, focusing on salesforce automation by applying state of the art ML & Deep Learning techniques. He has 12 years of industry experience with 11 years in GE where he worked on conceptualising, designing, prototyping a number of software & data solutions using cutting edge technologies for solving large industrial problems. As a hobby project, Rohit launched a website which aims at finding bus routes in Bangalore and is currently in top google search results. He has a Master's degree in IT from IIIT, Bangalore and a Bachelor’s degree in Computer Science from IET, Lucknow, India.

Tom Alby
Tom Alby

Chief Digital Transformation Officer

Since 1994, Tom Alby has been dedicated to the digital world. He financed his studies by creating digital tools and also worked at one of the first search engines. Since then, the digital expert, who was called a "data freak" by brandeins, has been driving innovation at companies such as Google, Bertelsmann and bbdo. Since 2018 he has been Chief Digital Transformation Officer at Euler Hermes. Tom Alby is author of several books and lecturer for data science at HAW Hamburg.

Dr. Vlad Ardelean
Dr. Vlad Ardelean

Senior Data Scientist

Dr. Vlad is working as a Data Scientist at GfK in Nuremberg with over 7 years of experience in the fields of statistics and machine learning. As a data science lead, he focuses on developing end-to-end solutions with a cross functional team, especially in the area of data quality. He completed his studies in mathematics/economics at the Friedrich Alexander University in Erlangen-Nuremberg. There he also did his doctorate on the identification of outliers in time series.

Prof. Dr. Florian Artinger
Prof. Dr. Florian Artinger

Co-Founder

Professor Florian Artinger is co-founder and managing partner of Simply Rational - The Decision Institute, Professor of Digital Business at Berlin International University of Applied Sciences, and associated scientist at the Max Planck Institute for Human Development. Reference customers of Simply Rational include among others Morningstar Investment Management, Swiss Life, and the DFB (German Football Association).

Andrzej Łukaszewski
Andrzej Łukaszewski

Data Analyst

Andy has joined Fandom as a Junior Web Developer just after graduating at Poznań University of Technology almost 10 years ago. He started with PHP, HTML and CSS to move more into the JavaScript world at a mobile web project. After a short romance with Java he came back to JavaScript at Ad Engineering Team where he continues his growth as a full-stack developer, a manager and occasionally uses Python and Jupyter Notebooks to analyse ads data.

He spends his free time running, riding on a bike or when it's a season, snowboarding. At home he enjoys watching Netflix, playing games on PS4 or reading fantasy books. Once a year he visits Kazimiernikejszyn music festival. He also takes part in volunteering projects: Code Wizards and Cyclists for Elders.

Adrian Baetu
Adrian Baetu

Team Lead AI

Adrian's fascination for data mining, data analytics and mathematical models developed even before graduating from FH Oldenburg in 2004 with a degree in Informatics. After some years at PLATO AG as Full Stack Developer he switched industries in 2012, moving on to Hapag-Lloyd AG as IT Systems Analyst and Project Manager. In his current position as Team Lead AI Adrian is in charge of establishing the Center of Excellence for AI in Gdansk, building & operation AI Modules for an array of selected use cases.

Dr. Timo Böhm
Dr. Timo Böhm

Data & Cloud Engineer

After working for about three years as a (Senior) Consultant for Data Science & AI with an emphasis on machine learning in the cloud, Timo Böhm is now a Data & Cloud Engineer for Codecentric. In this role, he focuses on enabling organizations to bring their machine learning projects into production.

Dr. Timo Böhm spricht bei folgender Session:

Julia Brosig
Julia Brosig

Senior Data Scientist

Julia is Senior Data Scientist at qdive, a boutique consulting firm specializing in scalable data products. Her client work focuses on end-to-end data products that are built on a solid DevOps stack and use of suitable predictive models. Julia holds a M.Sc. in Data Science from LMU Munich, where she set a strong emphasis on Explainable ML. Together with fellow researchers, she contributed significantly to the mlr R package, where she is founding member of the associated non-profit organization.

Prof. Dr. Sven Crone
Prof. Dr. Sven Crone

Assistant Professor, CEO & Founder

Sven is a researcher, entrepreneur and regular keynote speaker in forecasting with AI/ML. As an Assistant Professor in Management Science at Lancaster University, UK, his research on new forecasting algorithms ranks him in the top 30 in Europe (Google Scholar). He is also founder of iqast.de, a university spin-off pioneering intelligent forecasting software solutions for beer demand at ABInBev, container shipments at Hapag-Lloyd, or FMCG products at Beiersdorf.

Prof. Dr. Sven Crone spricht bei folgenden Sessions:

Christian Driehaus
Christian Driehaus

Co-Founder

Christian is co-founder of gominga, a Munich-based tech company that helps its clients to engage with customers and improve brand reputation on online platforms. Coming from a business background, Christian has held various leadership roles in ecommerce, e.g. at Amazon and Breuninger.

Christian Driehaus spricht bei folgender Session:

Dr. Marc Egger
Dr. Marc Egger

Head of Data Science

Dr. Marc Egger joined Mediengruppe RTL in May 2019 and as Head of Data Science is responsible for all AI und Data Science activities within the video-on-demand sector as well as on consumer-facing products such as search, discovery and recommendation. Before joining Mediengruppe RTL, he was directing of a startup company. Dr. Egger is the author of various peer-reviewed publications and the co-publisher of the book “Computational Social Science in the Age of Big Data”.

Dr. Steffen Ehrmann
Dr. Steffen Ehrmann

Chief Data Officer

Dr. Steffen Ehrmann is chief data officer (CDO) of Schwäbisch Media. His main responsibilities are the development and implementation of the data strategy of the media company. In addition to the cross-divisional data integration, this includes data mining & predictive analytics, process & data automation and reporting & dashboarding. Earlier, he worked for various media companies as project manager and with operative responsibility as head of sales and marketing and logistics director.

Cecilia Floridi
Cecilia Floridi

Geschäftsführerin

Cecilia Floridi, Expertin für nationales und internationales Marketing und Customer Relationship Management, ist Geschäftsführerin der DataLab. GmbH. Ihr Schwerpunkt liegt im Bereich Customer Equity. Zuvor war Floridi als Direktorin Category Management, Einkauf, Marketing und Qualitätsmanagement bei Eismann Tiefkühl-Heimservice.

Nach dem Betriebswirtschaftsstudium mit Schwerpunkt Unternehmensführung in Rom und Linz startete sie bei Siemens Strategy Consultancy und wechselte im Jahr 2000 zu Loyalty Partner, wo sie den Aufbau des Multipartner-Bonusprogramms Payback in den Bereichen Corporate Development, Produktmanagement und CRM begleitete.

Weitere berufliche Stationen bilden Positionen als Bereichsleiterin Marketing Bestandskunden bei der Citibank Privatkunden sowie die Leitung für Marketing und Vertrieb B2C bei EnBW Vertrieb. Die Fachbuchautorin und Gastdozentin hält regelmäßig Gastvorlesungen an der WHU – Otto Beisheim School of Management.

Cecilia Floridi erhielt 2012 die Auszeichnung als „Managerin des Jahres“ vom Businessnetzwerk für Frauen im Top-Management „Generation CEO“.

Foto Andi Werner

Cecilia Floridi spricht bei folgender Session:

Dr. Sébastien Foucaud
Dr. Sébastien Foucaud

Chief Data Officer

Sébastien is the CDO of the HRS Group, the leading global Business Travel company. A former Professor in Astrophysics and a Data Scientist, he has headed several Data departments, focusing on creating a measurable business impact leveraging data related technology and machine learning. Deeply convinced that data is a strategic business asset, he aims at democratising data across the company by advocating a profound cultural change, with data becoming part of everyone's responsibility.

Dr. Sébastien Foucaud spricht bei folgender Session:

Andreas Franz
Andreas Franz

Data Scientist

DieProduktMacher

Andreas is an experienced Data Scientist with a view for the whole product. Coming from a mathematics background, he has been working in the field for 2 1/2 years with a focus on NLP and Computer Vision.

Andreas Franz spricht bei folgender Session:

Juan Camilo Garzon Beltran
Juan Camilo Garzon Beltran

Head of Operations

Fingerspitzengefühl

Juan is the Head of operations and BI at Fingerspitzengefuhl. With a background in market research and business intelligence, his main focus is on creating and executing unique go-to-market strategies for brands in Germany. Recently,  he has concentrated on creating an end to end marketing tool that uses conversion attribution, predictive analytics, and eCommerce expertise to scale online sales.

Christian Gilcher
Christian Gilcher

CTIO

With a strong background both in Business Engineering and Technology, Christian combines both conceptual and practical skills that are essential for designing modern AI-native business software. Main experiences include “Global Head of IT Business Management” at Dresdner Kleinwort Investment Bank and Commerzbank as well as building AI-centric Digital products with German “Mittelstand” clients with DDG AG. Christian always strives to combine clean architectures as well as effective functionality.

Christian Gilcher spricht bei folgender Session:

Attila Görög
Attila Görög

Senior Consultant Data Science

Attila is one of the lead data scientist Internet Audience Profiling team. He has more than 7 years of experience in data mining, text analytics and profiling with machine learning techniques in practice. During his studies of informatics at University of Freiburg, he trained robots to climb spiral stairs.

Dr. Tillmann Grupp
Dr. Tillmann Grupp

Director Data

Dr. Tillmann Grupp heads the Chrono24 Data Department as Director Data of the world's leading online marketplace for high-end watches. He has over 10 years of professional experience with marketplaces, financial development institutions, start-ups and in consultancy. He holds a Ph.D. in Information Systems and has studied in Darmstadt, Frankfurt and Stuttgart. His main areas of interest are user predictions, customer valuation, market economics, causal methods and true data products.

Dr. Alwin Haensel
Dr. Alwin Haensel

Founder and Managing Director

Alwin is the Founder and Managing Director of the data analytics and technology boutique Haensel AMS, with offices in Berlin and New York. He holds a Phd in Mathematics and studied in London, Berlin and Amsterdam. His main fields of interest are the modeling of individual customer purchasing behavior to optimize pricing and marketing strategies. Most recently, he concentrated on eCommerce topics such as: Conversion Attribution, optimal SEA bid strategies, recommendations, dynamic pricing.

Dr. Tim Hasenpusch
Dr. Tim Hasenpusch

Data Scientist

Tim ist Data Scientist bei Trakken Web Services. In seiner Rolle als Data Scientist entwickelt er Analysekonzepte, unterstützt bei analytischen Herausforderungen (Attribution, Klassifikation, Segmentierung etc.) und berät nationale und internationale Kunden rund um die Themen der digital Datenanalyse

Dr. Tim Hasenpusch spricht bei folgender Session:

Dr. Günther Hoffmann
Dr. Günther Hoffmann

CEO

LexaTexer - Enterprise AI

Guenther holds a PhD. (Dr.-Ing.) from Humboldt Universität zu Berlin in AI and machine learning. Guenther has spent more than 10 years in the USA working as a researcher at Massachusetts Institute of Technology (MIT); USA, at Duke University; USA and at City University of New York; USA. His startup LexaTexer has recently been named Top 100 innovators in Germany and has been part of Plug and Plays Startup Autobahn working with global leaders such as Daimler Benz AG.

Dr. Günther Hoffmann spricht bei folgender Session:

Oleksandr Honchar
Oleksandr Honchar

CTO and Founder

Alex is managing and developing production-ready artificial intelligence solutions for small and medium businesses for more than 6 years, giving public speeches across the world and writing a popular blog about machine learning and AI recent advances. His mission is to build AI products, that truly outperform human skills or deliver new knowledge that couldn’t be discovered solely with human intellect.

Oleksandr Honchar spricht bei folgender Session:

Karin Immenroth
Karin Immenroth

Chief Data&Analytics Officer

Karin Immenroth, born in Munich in 1980, studied Communication, Analytics, Insight, Econometrics, and Data Analysis at Ludwig-Maximilians Universität in Munich. She started her career in Munich in 2006, first at the Mediaplus Group and then at Burda Forward Advertising. From 2011 to 2017 she held various positions within the Analytics & Insights department at the media agency MEC, most recently as Chief Analytics Officer. In 2018 she was responsible for the Analytics & Insights department at Wavemaker, working subsequently as Chief Analytics Officer and managing director of [m]Science GmbH, the central market and media research organization of GroupM Deutschland. Since October 2019 she has been Chief of Data & Analytics at the Mediengruppe RTL Deutschland, where she is responsible for data strategy, analysis, and science as well as viewer, market, and media research for the entire Mediengruppe RTL. In addition, she and her team are a competence center for data and research for the cross-media marketer Ad Alliance.

Karin Immenroth spricht bei folgender Session:

Thomas Kampioni
Thomas Kampioni

Director of Information Technology

Thomas Kampioni is Director of Information Technology at the Law Society of British Columbia in Vancouver, BC Canada. He is a creative and innovative professional with experience in developing enterprise applications and modern data analytics. He promotes innovation, entrepreneurship, continuous improvement and how to foster a data-driven culture to enable the organization to make informed decisions through data.

Thomas holds an Executive MBA, a Bachelor of Computer Science, MA in Marketing and Management as well as Graduate Certificate in Business in the Americas with residencies at FIA in Sao Paulo, ITAM in Mexico City and the Vanderbilt University Owen Graduate School of Management in Nashville, USA.

Thomas loves to travel and street photography. He plays tennis, swims and enjoys the outdoors. He also writes books and scripts as well as directs independent films and documentaries.

Samay Kapadia
Samay Kapadia

Data Scientist

Samay is the lead data scientist on search at Delivery Hero, and was the machine learning lead on search relevance at Zocdoc.com, a New York City based healthcare tool. Through his career he learned about what makes search engines effective. Samay received two Bachelors of Science from the University of Rochester for Applies Mathematics and Computer Science.

Nataliia Kees
Nataliia Kees

Data Scientist

Nataliia Kees is a Data Scientist at qdive, where she currently works on developing machine learning applications, in particular for processing text data, as well as conducting research on transparency and interpretability of AI systems. Nataliia has a background in social and computer sciences and her main fields of interest comprise natural language processing, especially text summarization and argument mining, as well as Deep Bayesian Learning, active learning and model uncertainty.

Josef Kimberger
Josef Kimberger

Project Engineer Data Mining

Bitburger Braugruppe

Josef Kimberger, M.Sc., started his career in the brewing industry by doing his apprenticeship at Augustiner Brewery Munich in 2009. After graduating at TUM in brewing and beverage technology in 2017, he joined a research team at the Technical University Munich. Not long after focusing in data standardization in SCADA systems in the brewing sector, Josef shifted to Data Science as a project engineer at Bitburger with the key responsibility for machine learning solutions in manufacturing processes.

Lisa Maag
Lisa Maag

Junior Data Scientist

Lisa works as a Data Scientist at GfK’s Auto-matching initiative. She and her team automatically integrate incoming data in GfK’s retailer panel by applying various data science solutions. She is passionate about statistical modelling and solving real-world problems by applying the latest scientific techniques.

Dr. Ole Martin
Dr. Ole Martin

Senior Data Scientist

Ole is a member of the Data Science Team at SCHICKLER Unternehmensberatung, the leading management consultancy for media companies in the DACH-region. He is a mathematician by training and holds a Phd in mathematical statistics. At SCHICKLER he is developing customized machine learning solutions for media companies and creates business cases/market models using advanced data-driven methods.

Dr. Nina Meinel
Dr. Nina Meinel

Strategy & Data Science

Nina's journey always had been about data. Teaching statistic and econometrics at the university in Erlangen-Nuremberg, working for over 10 years in market research in data science, data strategy and data partnership and now being part of the insurance journey connecting data to something meaningful.

Dorota Mierzwa
Dorota Mierzwa

Data Analyst

Dorota works as a Data Analyst in the Ad Engineering team. On a daily basis she analyses data that concerns ad metrics and watches closely how users interact with the ads on Fandom wikis. Her tools of choice are Python and Jupyter Notebooks.

Christian Müller
Christian Müller

Senior Data Scientist

Christian works as a Senior Data Scientist in the team Analytics & Insights of Helvetia Insurance Switzerland. At Helvetia, he develops data products that generate added value for customers and internal clients. With a background in biostatistics and biophysics, he advances his skill set in the DevOps area.

Justin Neumann
Justin Neumann

Data Scientist

Justin Neumann is a data scientist helping to transform companies into analytical competitors and owns a Master of Science in Predictive Analytics. His current work gravitates around the retail print business and also digital subscription business of newspapers, magazines and some of their online platforms created and curated in the Axel Springer group, where he works on the prediction of the market and the calculation of key figures in the market in terms of sales, marketing and logistics.

Sebastian Nichtern
Sebastian Nichtern

Senior Data Scientist

Sebastian is a Senior Data Scientist working for Ginkgo Analytics as a consultant and specialist in applied Machine Learning. He supported companies in topics like predictive maintenance, forecasting of fuel consumption and identification of critical steps in manufacturing processes. His current focus is Natural Language Processing in highly scalable cloud-based environments. Together with his team he recently deployed multiple models to automate high volume email allocation tasks.

Helena Peña
Helena Peña

Data Scientist

Helena is a data scientist at the digital news company Upday. Her drive is to work towards useful, human-friendly applications of data! She studied biomathematics and completed a PhD in mathematics at the University of Greifswald, Germany

Helena Peña spricht bei folgender Session:

Julian Quernheim
Julian Quernheim

Senior Data Scientist

Julian Quernheim has more than 5 years of experience in analyzing data and turning it into valuable business knowledge. Holding two master degrees in Network Economics and Information Management & Business Intelligence, he currently works as a senior data scientist at mVISE AG in Munich, consulting top global clients and specializing in developing analytical web applications.

Dr. Christian Schäfer
Dr. Christian Schäfer

Head of Data Science

Christian has worked in the data industry for 10 years and has held various positions as head of data warehousing and data science teams. In his current position, he is a consultant focusing on data science for marketing intelligence and cloud data warehousing. He is a trained mathematician and started his career as a researcher on Bayesian statistics before moving into the private sector.

Dr. Christian Schäfer spricht bei folgenden Sessions:

Dr. Angelica Maria Schwarz
Dr. Angelica Maria Schwarz

Lawyer

The question of whether and to what extent data can be balanced was already addressed during the doctoral thesis of Angelica Schwarz at the University of Zurich and the Max Planck Institute in Munich. After completing her dissertation she took the bar exam in Zurich and since 2019 she has been working as an attorney at Bär & Karrer AG - an internationally oriented business law firm in Zurich. She regularly publishes on her research topics and participate in conferences.

Dr. Angelica Maria Schwarz spricht bei folgender Session:

Mina-Lilly Shibata
Mina-Lilly Shibata

Research Data Scientist

Mina-Lilly Shibata, M.Sc., studied physics with a focus on biophysics and complex systems at the University of Göttingen. In her studies and as research assistant she analyzed and modeled the dynamics of biological neural networks, where she developed her interest in AI and machine learning. Now, she is a data scientist in the research team of RapidMiner, currently working on data science projects in the beverage industry and an autonomous technology scouting radar

Matthias Spielkamp
Matthias Spielkamp

Executive Director

Matthias Spielkamp is co-founder and executive director of AlgorithmWatch. He is a member of the Global Partnership on Artificial Intelligence (GPAI) and testified before committees of the German Bundestag and the EU. Matthias has written and edited books on AI and Internet governance, including “Automating Society”. He holds master’s degrees in Journalism from the University of Colorado in Boulder and in Philosophy from the Free University of Berlin. Twitter: @ algorithmwatch | @spielkamp

Matthias Spielkamp spricht bei folgender Session:

Martin Szugat
Martin Szugat

Geschäftsführer

Mit der Strategieberatung Datentreiber unterstützt Martin Szugat Unternehmen beim digitalen Wandel zu datengetriebenen Geschäftsmodellen und -prozessen. Seine Methode des Datenstrategie-Designs befähigt die Unternehmen individuelle und erfolgreiche Datenstrategien zu entwickeln und ermöglicht Ihnen konkreten Nutzen aus ihren Daten zu ziehen. Vor Datentreiber war Martin Szugat Geschäftsführer von SnipClip, einer Agentur für Social Media Marketing & Analytics-Lösungen. Der studierte Bioinformatiker hat im Bereich Machine Learning und Data Mining geforscht sowie als freiberuflicher Fachautor und IT-Berater gearbeitet. Seit 2014 betreut er als Programmdirektor die Predictive Analytics World-Konferenzen in Deutschland.

Martin Szugat spricht bei folgenden Sessions:

Dr. Steffen Wagner
Dr. Steffen Wagner

Executive Data Scientist

Steffen is co-founder of INWT. He specializes in predictive analytics, online marketing, and customer relationship management. He holds a Ph.D. in physics and gives insights into his data science work as a lecturer in the joint master’s program in statistics offered by a consortium of Berlin universities.

Dr. Steffen Wagner spricht bei folgender Session:

Norbert Wirth
Norbert Wirth

Global VP Data

As Global VP Data at PAYBACK, Norbert draws on his extensive experience in marketing analytics, Data Science end to end solution development, the digital ecosystem, innovation management, data product, and algorithm development. Before joining PAYBACK, Norbert was ramping up and managing Sqooba Germany and SUPERCRUNCH by GfK, two Data Science startups. He worked as Director Data Science and AI at PwC, Global Head of Data and Science and Global Head of Innovation and Digital at GfK.

Norbert Wirth spricht bei folgender Session:

Andreas Wöhrl
Andreas Wöhrl

Data Analyst

Mittelbayerischer Verlag KG

Andreas is Data Analyst for Mittelbayerische, a German newspaper with 13 local editions situated in Regensburg, Germany. As part of his role, he is developing the analytics and business intelligence strategy for the previously launched freemium subscription model. Prior to that, Andreas was Senior Digital Analytics Consultant for AT Internet advising media houses including Frankfurter Allgemeine and Deutschlandfunk.

Dr. Tobias Ziegler
Dr. Tobias Ziegler

Data Scientist

Tobias Ziegler is a Data Scientist at Schickler, a consultancy company specialized on the media sector. Together with their clients, they develop business applications ranging from NLP engines, recommender systems and churn predictions models, among others. Prior to that, he did his PhD in particle physics applying Deep Learning models in data analysis.

Benjamin Ziomek
Benjamin Ziomek

Chief Product Officer

Actuate

Ben runs data science and engineering for Actuate, an AI startup that turns any camera into a threat-detecting smart camera. He was recognized on the 2020 Forbes 30 Under 30 List. Ben started his career at Microsoft, where leveraged AI to drive nine figures of cloud revenue. Ben holds a BA from Bowdoin College and an MBA in Econometrics from the University of Chicago Booth School of Business.

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